DUBAI: Bollywood superstar Salman Khan is in Dubai on Tuesday, October 6, for the official unveiling of Kenz De Rasasi, a new fragrance house from Dubai-based Rasasi Perfumes.
Khan is scheduled to appear as the chief guest at the launch at Beautyworld Dubai 2026, which is being held at Dubai World Trade Centre from October 6 to 8. The official launch is scheduled for 2pm at booth Z6-A12 in Za’abeel Hall 6.
Rasasi’s promotional information lists a meet-and-greet from 1:30pm at the same booth. Gulf News reported that visitors hoping to see Khan should arrive before that time. Details about whether the meet-and-greet will include photographs or autographs have not been announced.
Where and when to see Salman Khan
For fans and trade visitors planning their visit, the key details are:
- Date: Tuesday, October 6, 2026
- Meet-and-greet: From 1:30pm
- Official Kenz De Rasasi launch: From 2pm
- Location: Booth Z6-A12
- Hall: Za’abeel Hall 6
- Venue: Dubai World Trade Centre, Dubai
Beautyworld Dubai is running from 10am to 6pm from October 6 to 8. The organisers describe the event as a trade exhibition, with entry requiring prior registration.
Salman Khan to join Rasasi chairman at launch
Khan will join Anis Abdul Razzak, owner of Rasasi Perfumes and chairman of AAR Group, for the Kenz De Rasasi unveiling. The brand’s announcement describes the actor as chief guest for the launch.
Kenz De Rasasi is being introduced as a contemporary fragrance house built from the heritage of Rasasi Perfumes. The brand says its concept involves revisiting selected creations from the Rasasi legacy and giving them new fragrance formulations, bottle designs, packaging and storytelling for a contemporary audience.
The new house is set to introduce eight fragrance collections at Beautyworld Dubai, presenting the range to retailers, distributors, media, creators and other industry visitors.
The name itself combines “Kenz,” meaning “treasure” in Arabic, with “de,” meaning “of” in French. The brand uses the phrase “The Treasures of Rasasi” to describe the concept behind the new house.
Beautyworld Dubai marks a major fragrance industry gathering
Khan’s appearance comes as Beautyworld Dubai stages its 30th edition at Dubai World Trade Centre.
The official event runs from October 6 to 8 and brings together companies and professionals across fragrance, cosmetics, skincare, hair, nails, personal care, beauty technology and related sectors.
Fragrance has a particularly strong presence at this year’s show, with the organisers highlighting more than 220 exhibitors across 19,000 square metres in the expanded fragrance area. The event also features fragrance-focused talks, demonstrations and industry sessions.
Other celebrity beauty names appearing at the 2026 event include makeup artists Mary Phillips and Patrick Ta, while the beautyLIVE programme features stylists including Dimitris Giannetos and Josh Lamonaca.
Can the general public attend?
Beautyworld Dubai is primarily a trade exhibition. The official organisers say visitors must register online and that visitor passes provide access to the exhibition and its industry programmes. People under 18 are not permitted to enter the exhibition halls.
That means Salman Khan’s appearance should not be treated as a standalone public fan event. Anyone planning to attend should check their exhibition registration and entry requirements before travelling to Dubai World Trade Centre.
For those already attending Beautyworld Dubai, the Kenz De Rasasi appearance provides a high-profile entertainment moment within the wider three-day fragrance and beauty trade event.
When is Salman Khan appearing at Beautyworld Dubai?
Salman Khan is scheduled to appear on Tuesday, October 6, 2026, for the unveiling of Kenz De Rasasi.
Where can I see Salman Khan in Dubai?
His appearance is scheduled at booth Z6-A12 in Za’abeel Hall 6 at Dubai World Trade Centre.
What time is Salman Khan’s Beautyworld appearance?
Rasasi’s information lists a 1:30pm meet-and-greet, while the official Kenz De Rasasi launch is scheduled for 2pm.
Why is Salman Khan attending Beautyworld Dubai?
He is attending as chief guest for the official unveiling of Kenz De Rasasi, a new fragrance house from Rasasi Perfumes.
What is Kenz De Rasasi?
Kenz De Rasasi is a new contemporary fragrance house developed from the heritage of Rasasi Perfumes. It is debuting with eight fragrance collections at Beautyworld Dubai.
Is Beautyworld Dubai open to the public?
Beautyworld Dubai is primarily a trade exhibition. Visitors must register, and the official organisers state that people under 18 cannot enter the exhibition halls.
How long does Beautyworld Dubai 2026 run?
The event runs from October 6 to October 8, 2026, at Dubai World Trade Centre, with exhibition hours listed as 10am to 6pm.
